Prime Video – Parels van Amsterdam

Project

Whenever Ajax, Prime Video, and Kamp Seedorf come together you know the end result will be fire and this was no exception.
Prime video launched: ‘Parels van Amsterdam’. A documentary about three Ajax players Jurriën Timber, Ryan Gravenberch and Devyne Rensch. In order to promote this documentary we created an unique and limited art piece in collaboration with Kamp Seedorf that was signed by the players. These pieces were later on spreaded across the city of Amsterdam which created a true treasure hunt. This all led to a Lovie Award for ‘Best event Activation Campaign’